DigitalXRAID is a cyber security startup committed to providing the very best in top to bottom security solutions. They strive to keep your business secure and running smoothly.
Since the passing of GDPR, the demand for the services DigitalXRAID provides has exploded. This sudden uptick in demand meant they were left with a boot-strapped brand that lacked cohesion and a website that wasn’t converting on a very high monthly pay-per click spend.
DigitalXRAID highlighted two key issues within their business; the inconsistency of their brand and low conversion rates on product page campaigns.
We started out with a user experience audit. By first conducting thorough competitor analysis, creating user personas, creating wireframes. We minimised risk and set the project up for success.
“One of the challenges with the DigitalXRAID project was taking the complex cyber security concepts and making them simple and easy to understand as the customer”Yavor Stoilov - Designer at Lucky Duck